The ColourPop Fresh Kiss Exfoliating Lip Scrub in Strawberry Milk is a nourishing lip exfoliator designed to gently buff away dry, flaky skin while helping to soften and smooth the lips. This 0.37 oz jar contains a creamy, sugar-based scrub enriched with cocoa butter and shea butter, both known for their moisturizing and emollient properties. Cocoa butter helps lock in moisture and improve lip texture, while shea butter provides deep hydration and supports the skin’s natural barrier. The formula is free from harsh physical abrasives, relying on fine sugar granules to provide a mild exfoliation suitable for regular use.

Suitable for all lip types, including sensitive or dry lips, this scrub helps prepare lips for lipstick, gloss, or balm by creating a smooth base. The Strawberry Milk variant offers a subtle, sweet scent and a soft pink tint, without artificial coloring that stains. Application is straightforward: a small amount is gently massaged onto damp lips in circular motions, then rinsed off with warm water. The creamy consistency glides on without tugging, and the butters leave a light, non-greasy film that continues to condition after exfoliation.

Regular use—two to three times per week—can help maintain lip softness and reduce the appearance of peeling or cracking. The scrub is packaged in a compact twist-top jar, making it travel-friendly. As a ColourPop product, it aligns with the brand’s commitment to affordable, cruelty-free cosmetics with plant-based ingredients. This lip scrub does not claim to dramatically alter lip volume or color; its purpose is limited to gentle exfoliation and temporary moisture retention. For best results, follow with a hydrating lip balm to seal in the benefits of cocoa and shea butters.